'26 Resonance of
Opposites
: Journey of
Reflection
Milan Design Week 2026
Museo della Permanente, Milan /
April 20–26
Milan Design Week 2026
Museo della Permanente, Milan /
April 20–26










At Milan Design Week 2026, Kia presents two sensorial journeys under the theme of “Resonance of Opposites.” “Journey of Reflection” explores inner reflection, while “Journey of Projection” embodies outward expression — revealing how Kia Design thinks and expresses itself, as the two journeys connect organically within a single narrative.
The first journey begins at Museo della Permanente. “Reflection” symbolizes the process of sharing diverse thoughts and understanding one another’s unexpected perspectives. Through the designers’ inward gaze, “Journey of Reflection” reinterprets the cultural characteristics of “OPPOSITES UNITED,” revealing the essential philosophy of Kia Design within.



At Milan Design Week 2026, Kia presents two sensorial journeys under the theme of “Resonance of Opposites.” “Journey of Reflection” explores inner reflection, while “Journey of Projection” embodies outward expression — revealing how Kia Design thinks and expresses itself, as the two journeys connect organically within a single narrative.

The first journey begins at Museo della Permanente. “Reflection” symbolizes the process of sharing diverse thoughts and understanding one another’s unexpected perspectives. Through the designers’ inward gaze, “Journey of Reflection” reinterprets the cultural characteristics of “OPPOSITES UNITED,” revealing the essential philosophy of Kia Design within.


Contemplation that begins within expands into the world outside. Kia Design brings the direction discovered through reflection into reality and its future EV vision. The inward gaze of “Journey of Reflection” continues into the sensorial experience of “Journey of Projection.” More than an exhibition, this is both the process of growth Kia Design has built and a journey of exploration toward a sustainable future.