Kia Turns the Tide
Tarraco Arena, Tarragona, Spain /
February 27, 2025
Kia has always emphasized
the essence of our customers' lives
and the concept of mobility.
- On February 27, 2025, in Tarragona, Spain,
- Kia unveiled the future of electrification, setting a new paradigm.
- In front of global media and industry stakeholders.
- As we move from popularization to the everyday integration of EVs,
- Kia is shaping the next chapter of electrification.
- 2025 Kia EV Day serves as a testament to that journey
- and a stage to highlight the future we are heading toward.
- On February 27, 2025, in Tarragona,
- Spain, Kia unveiled the future of
- electrification, setting a new
- paradigm. In front of global media
- and industry stakeholders.
- As we move from popularization to
- the everyday integration of EVs,
- Kia is shaping the next chapter
- of electrification.
- 2025 Kia EV Day serves as
- a testament to that journey
- and a stage to highlight the future
- we are heading toward.


Kia's Three Solutions for the Future
During this EV Day, three core models displaying Kia's electrification strategy were unveiled from multiple perspectives. The event highlighted the harmony of emotion and technology in this new era of EVs, based on Kia's enhanced design philosophy, "Opposites United [EVO].” Discover a new electrification experience driven by a complete mass-EV lineup and innovations across software and manufacturing processes.


EV4
The new standard of electric vehicle typology


PV5
The beginning of customized mobility solutions presenting new paradigm


Concept EV2
A compact electric SUV optimized for urban living
Concept model used. Design, features, and specifications may differ from actual production vehicle.
The New Standard for Electric Sedans, EV4









With futuristic design, exceptional driving performance, outstanding driving performance, generous space, and advanced digital features, the EV4 elevates everyday mobility into something truly special. Available in both sedan and hatchback body types, we offer electric vehicle experiences tailored to various lifestyles and preferences.
A Mobility Solution Redefining the Concept of Movement, PV5
Through PBV (Platform Beyond Vehicle), Kia has redefined the value of mobility. By integrating a flexible body with a modular design with sophisticated software technology, we propose mobility solutions ideally suited to various lifestyles and businesses. At its core, the PV5 seamlessly integrates into real-life scenarios such as ride-hailing, urban delivery, and personal logistics, unlocking more possibilities. With its form and function adapting to users and environments, the PV5 marks the beginning of Kia's next-generation mobility ecosystem.






Everyday Electric SUVs: Daily Adventures Await, Concept EV2






Concept model shown. The design, features, and specifications may differ from the actual production model.
Moments where design, technology,
and experience intersect.

























